{"id":11656,"date":"2026-03-12T09:58:11","date_gmt":"2026-03-12T09:58:11","guid":{"rendered":"https:\/\/kotarbinski.com\/blogomarketingu\/?p=11656"},"modified":"2026-03-12T09:58:11","modified_gmt":"2026-03-12T09:58:11","slug":"czas-na-inspiracje-i-wiedze-warsztaty-online","status":"publish","type":"post","link":"https:\/\/kotarbinski.com\/blogomarketingu\/czas-na-inspiracje-i-wiedze-warsztaty-online\/","title":{"rendered":"CZAS NA INSPIRACJ\u0118 I WIEDZ\u0118. WARSZTATY ONLINE."},"content":{"rendered":"

Przygotowuj\u0119 trzy projekty szkole\u0144 online dla przedsi\u0119biorc\u00f3w i mened\u017cer\u00f3w<\/strong>. Czytaj\u0105c mojego bloga, masz szczeg\u00f3lne przywileje :)))<\/p>\n

1 | Szkolenie online: Efektywna wsp\u00f3\u0142praca z influencerami <\/strong><\/p><\/blockquote>\n

W 2025 roku opublikowa\u0142em monografi\u0119 \u201eInfluencer marketing, czyli ekonomia tw\u00f3rc\u00f3w XXI wieku\u201d<\/a>. Ksi\u0105\u017cka sta\u0142a si\u0119 bestsellerem i zosta\u0142a wyr\u00f3\u017cniona przez \u201ePuls Biznesu\u201d tytu\u0142em Biznesowej Ksi\u0105\u017cki Roku 2025 w kategorii ksi\u0105\u017cka naukowa. Przygotowane przeze mnie sze\u015bciogodzinne szkolenie po\u015bwi\u0119cone jest najbardziej efektywnym i skutecznym metodom wsp\u00f3\u0142pracy z influencerami.<\/p>\n

2 | Szkolenie online: Skuteczno\u015b\u0107 i efektywno\u015b\u0107 marketingu (M\u015aP)<\/strong><\/p><\/blockquote>\n

Skuteczny i efektywny marketing to dzi\u015b jedno z kluczowych wyzwa\u0144 ka\u017cdej firmy. Podczas sze\u015bciogodzinnego szkolenia online pokazuj\u0119, jak tworzy\u0107 bud\u017cet marketingowy, jak zarz\u0105dza\u0107 kosztami dzia\u0142a\u0144 marketingowych oraz jak racjonalnie planowa\u0107 inwestycje w marketing. Szkolenie kieruj\u0119 przede wszystkim do ma\u0142ych i \u015brednich organizacji, kt\u00f3re chc\u0105 uporz\u0105dkowa\u0107 swoje dzia\u0142ania i zwi\u0119kszy\u0107 efektywno\u015b\u0107 wydatk\u00f3w marketingowych.<\/p>\n

3 | Szkolenie online: Marka osobista przedsi\u0119biorcy<\/strong><\/p><\/blockquote>\n

Nowy biznes wyr\u00f3s\u0142 z epoki, w kt\u00f3rej granice mi\u0119dzy offline a online praktycznie si\u0119 zatar\u0142y. Dzi\u015b firma i marka osobista w\u0142a\u015bciciela rozwijaj\u0105 si\u0119 r\u00f3wnolegle, a cz\u0119sto wzajemnie si\u0119 nap\u0119dzaj\u0105. Przedsi\u0119biorca przesta\u0142 by\u0107 wy\u0142\u0105cznie w\u0142a\u015bcicielem firmy. Sta\u0142 si\u0119 tw\u00f3rc\u0105 opowie\u015bci o sobie, swoim biznesie i warto\u015bciach, kt\u00f3re za nim stoj\u0105. Jednym z pierwszych mistrz\u00f3w tego modelu by\u0142 Steve Jobs. Pot\u0119g\u0119 Apple budowa\u0142 nie tylko na wyj\u0105tkowej sile samej marki, lecz tak\u017ce na w\u0142asnej charyzmie i sile osobistego wizerunku. Obecnie znaczenie marki osobistej przedsi\u0119biorcy ro\u015bnie lawinowo, wp\u0142ywaj\u0105c bezpo\u015brednio na rozw\u00f3j firm, nie tylko tych najwi\u0119kszych, ale r\u00f3wnie\u017c ma\u0142ych i \u015brednich. Pisa\u0142em o tym w felietonie opublikowanym na \u0142amach \u201eForbes Polska\u201d, komentuj\u0105c najnowsz\u0105 list\u0119 100 Najbogatszych Przedsi\u0119biorc\u00f3w.<\/a><\/p>\n

Je\u017celi interesuje Ci\u0119 kt\u00f3ry\u015b z temat\u00f3w szkole\u0144 online, <\/strong>wejd\u017a na ten formularz Google Forms<\/strong><\/a> i wybierz najbardziej interesuj\u0105ce Ci\u0119 opcje. <\/strong><\/p>\n

SZKOLENIA ONLINE | JACEK KOTARBI\u0143SKI<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Przygotowuj\u0119 trzy projekty szkole\u0144 online dla przedsi\u0119biorc\u00f3w i mened\u017cer\u00f3w. Czytaj\u0105c mojego bloga, masz szczeg\u00f3lne przywileje :))) 1 | Szkolenie online: […]<\/p>\n","protected":false},"author":1,"featured_media":11657,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_exactmetrics_skip_tracking":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[846,15,747,2227],"tags":[2404],"class_list":["post-11656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-marketing-innowacje-trendy-rynkologia","category-innowacje-rynkologia-marketing-jacek-kotarbinski","category-marketing","category-newsroom","tag-szkolenie-online"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t