{"id":268,"date":"2009-03-10T22:14:34","date_gmt":"2009-03-10T22:14:34","guid":{"rendered":"https:\/\/kotarbinski.wordpress.com\/?p=268"},"modified":"2019-02-14T19:23:34","modified_gmt":"2019-02-14T19:23:34","slug":"brzydule-do-reklamy","status":"publish","type":"post","link":"https:\/\/kotarbinski.com\/blogomarketingu\/brzydule-do-reklamy\/","title":{"rendered":"BrzydULE ! Do reklamy !"},"content":{"rendered":"

Naukowcy w\u0142a\u015bnie rozpracowali urok i wdzi\u0119k w reklamie. Podobno … nie dzia\u0142a. Widz skupia si\u0119 na pon\u0119tnych kszta\u0142tach, a nie batoniku, chipsie, Potrzebie Konsumenta tudzie\u017c innych dobrach wszelako pospolitych.<\/p>\n

Udowodniono to, o czym wiadomo od pewnego czasu. Ale, \u017ceby to pierwszy raz ? Jak wie\u015b\u0107 gminna niesie, 50% Polak\u00f3w nie ogl\u0105da blok\u00f3w reklamowych, a w s\u0142ynnych „przerwach” czy „pauzach programowych”, ogl\u0105dalno\u015b\u0107 pikuje niczym g\u0142odny sok\u00f3\u0142 na widok kurcz\u0119cia :)) Polecam przeanalizowanie ogl\u0105dalno\u015bci ubieg\u0142orocznych hit\u00f3w ogl\u0105dalno\u015bci czyli mecz\u00f3w pi\u0142karskich. Minuta po minucie ….<\/p>\n

„Pami\u0119tamy spot, ale nie mark\u0119 i reklamowany produkt”<\/strong> – podkre\u015bli\u0142 Babiloni, kt\u00f3rego ustalenia zostan\u0105 opublikowane w najnowszym numerze przegl\u0105du „Clinical Neurophysiology”.<\/em><\/p>\n

Co\u015b w tym musi by\u0107. Stale pami\u0119tam Ma\u0142y G\u0142\u00f3d, ale Danio ju\u017c nieszczeg\u00f3lnie … Dlaczego ? Po prostu koncept „Ma\u0142ego G\u0142odu” mo\u017ce by\u0107 zar\u00f3wno konceptem dla jogurtu, zupki w proszku, kanapek na lotniskach, kisiele i tfu … fisiele (dobrze, \u017ce nie „wisiele”), warzywne sa\u0142atki (po kt\u00f3rych pi\u0119kny i g\u0142adki), suszone w\u0119dliny ( smakuj\u0105 jak z gliny) i koniec rymowanek \ud83d\ude09<\/p>\n

Tajemnice reklamy TV<\/a> czyli \u017ar\u00f3d\u0142o.<\/p>\n

Brzyd … OLE ! \ud83d\ude42 (mia\u0142 by\u0107 koniec rymowanek ….)<\/p>\n

Tw\u00f3rzcie palisady, Panie i Panowie …<\/a><\/p>\n

1. Nie ogladam BrzydULI !
\n2. Nie zamierzam ogl\u0105da\u0107 ! \ud83d\ude42
\n3. Pytania dotycz\u0105ce serialu prosz\u0119 kierowa\u0107 na Berdycz\u00f3w ! \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"

Naukowcy w\u0142a\u015bnie rozpracowali urok i wdzi\u0119k w reklamie. Podobno … nie dzia\u0142a. Widz skupia si\u0119 na pon\u0119tnych kszta\u0142tach, a nie […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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