Jack`s Blog on Marketing, Brands, InnovationDoes Deepfake Kill? Or Does It Merely Steal? Jacek Kotarbiński / 23 March 2024 In December 2012, the internet was ablaze with shock and disbelief as a video of an eagle snatching a child […]
Jack`s Blog on Marketing, Brands, InnovationWIZZAIR: You are the complete antithesis of a Brand 5.0. Jacek Kotarbiński / 18 March 2024 The customer’s predicament: a young woman returning to Poland from Milan. To add context, she’s alone and in her fifth
Jack`s Blog on Marketing, Brands, InnovationMy adventures with Professor Philip Kotler Jacek Kotarbiński / 7 March 2024 How did I find the Professor? It’s late afternoon. February 1997. I’m sitting in a cold, empty office in Ciechanów
Jack`s Blog on Marketing, Brands, InnovationMarcus Sheridan: – Tapping into the brain of your customers is everything in business [INTERVIEW] Jacek Kotarbiński / 4 February 2021 Marcus Sheridan: – Tapping in to the brain of your customers is everything in business [INTERVIEW]
Jack`s Blog on Marketing, Brands, InnovationFlywheels or a break from every company? Jacek Kotarbiński / 29 January 2021
Jack`s Blog on Marketing, Brands, InnovationWhat doesn’t kill us, makes us stronger – an interview with Krzysztof Pawiński, CEO Maspex Jacek Kotarbiński / 18 January 2021 What doesn’t kill us, makes us stronger – an interview with Krzysztof Pawiński, CEO Maspex